Whether you are looking to promote your business and reach potential customers or to build awareness among the general public, flyers are an affordable way to grab their attention.
Marketing brochures are ideal to inform and promote products and services to prospective customers or members.
A promotional literature piece can take many forms. From brochures to booklets, newsletters, flyers, postcards, pamphlets, fact sheets, sell sheets, inserts, and everything in between.
People and brands have a lot in common. Every person is unique, and a brand’s identity is not only defined by its ‘logo.’ On the contrary, it is defined by various other elements around a simple ‘logo.’
The KISS principle, an acronym for “Keep It Simple Stupid”, states that in order for a system to work better unnecessary complications have to be eliminated, one could say how to apply rules of graphic design to design a brochure.